   E.C. Korneffel Collateral BrochureCLIENTE.C. Korneffel OVERVIEWA collateral package of brochures for the consruction company's three service lines CASE STUDYWhile the family-owned company has experienced steady business for the past 60 years, E.C. Korneffel sought Skidmore's assistance in attracting interest from across the nation. In order to craft the image of a national player, Skidmore assisted on a variety of levels - from creating a refined identity and stationery system to the development of a business-to-business collateral package. As a means of separating Korneffel's various business lines, individual brochures were created for each the Marine, Bridge and Piling divisions. For consistency, these brochures retain common design characteristics, which enable them to function as a unit in the carrier folder. We chose this approach as a cost-efficient way to tailor the communications to each contact because many of Korneffel's clients only require a fraction of their services while others may employ the full line. RELATED AWARDSService Industry Advertising Awards 2010 RELATED NEWSRoyal Oak Studio Wins Highest Honors at Regional Design Awards |
